Explorer Studios

Love The Lake

Client // Destination NSW

Love The Lake

Project details

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We brought Lake Macquarie’s adventurous side to life.

Destination NSW and Lake Macquarie Council tasked us with the challenge to drive interest in booking overnight stays in region in the under 35yr market. We created a 30 second spot with cut downs, a suite of imagery and editorial to promote the region to our youth adventure audience.


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